2024 Jhoom

"Jo hai tera lab jayega, karke koi bahana."

("Whatever is meant to be yours, will use any excuse to find you.")

- "Tu Jhoom" Songwriters Zulfiqar Jabbar Khan & Adnan Dhool

Vineyard

Copia Vineyards Willow Creek Estate | Paso Robles Willow Creek District

Tasting Notes

Close your eyes and you might find yourself in the South of France. Open your eyes and you find yourself right in the heart of Paso Robles enjoying a wine that danced its way into our hearts. Copia's first chillable red arrives on the scene with a bright berry and rose petal nose. This light-bodied wine marries aromas of raspberry and strawberry with floral notes and a hint of earthiness. It's juicy and refreshing on the palate with a lively acidity that perpetually invites you to take ... just ... one ... more ... sip.

Winemaking | Élevage

Varietals were handpicked October 2-8. 100% whole berries with 50% whole cluster layered with dry ice and sealed to create an oxygen-free environment for intracellular fermentation.  Aged 7 months in 100% neutral French oak.

Food Pairing Suggestions

Seafood Paella, Bouillabaisse, Merguez Sausage, Ancho-Rubbed Pork Tenderloin 

A Serious Name for an Unserious Wine

The name of this wine is inspired by one of Anita and Varinder's favorite songs: "Tu Jhoom," sung by Pakistani artists Naseebo Lal and Abida Parveen. The word Jhoom literally means "whirl" or "dance," but its about more than just physical movement. A deeper and more meaningful interpretation of "Jhoom" is one that speaks of acceptance, of surrendering and of letting go to "just be." Tu Jhoom's lyrics encourage the listener to accept life's duality, find joy in the present and to transcend worldly expectations. This wine, counter to anything we have ever crafted before, is a literal study in "letting go" or "letting it be." Our estate Grenache berries and bunches fermented in an airtight, carbon dioxide-rich environment. The fermentation is consequently intracellular, without any outside intervention from the winemaker. It's allowed to "just be" and we, as winemakers, accept what is given.

The Imagery

The influence of Sufi poetry, a form of devotional literature, can also be found in the lyrics of the song "Tu Jhoom." The image on our Jhoom bottle is that of the whirling dervish, founded by renowned Sufi mystic and poet Rumi in the 13th century. Sufism centers on the mystical union between a higher power and humanity. In Rumi's Mevlana order of Sufism, whirling dervishes symbolize this belief through ecstatic dance. For us, the "dance" of the dervish connects perfectly to the meaning of "Jhoom." Taking a closer look at our label will also reveal the emblematic Copia birds partaking in the dance.